Pam Ling is a Professor of Medicine in the Division of General Internal Medicine and Director of the Center for Tobacco Control Research and Education. Her research is on tobacco, media, and social marketing with an emphasis on young people. She focuses on understanding how tobacco marketing encourages youth and young adults to initiate tobacco use, and counter-engineering these strategies to improve tobacco control programs. She conducts research on marketing of smokeless tobacco products and other new and alternative tobacco products, including electronic cigarettes. The goal of this work is to use market research strategies to improve clinical, policy, and public health interventions. She also directs the Postdoctoral Research Fellowship Training Program and sees patients as a primary care provider.
Michael Steinberg, MD, MPH, FACP
Dr. Michael Steinberg is Professor and Chief in the Division of General Internal Medicine and Medical Director of the Rutgers Center for Tobacco Studies. His ongoing efforts include NCI-funded research on tobacco use behaviors, treatment, and physician communication regarding e-cigarettes. He also coordinates the 11 New Jersey tobacco Quitcenters, is project lead for the NCI C3I tobacco initiative at the Cancer Institute of New Jersey, and directs the Screen NJ Lung Cancer Screening program.
- Interpret understanding of the changing landscape of tobacco and nicotine products when assessing patients
- Assess the latest evidence on e-cigarette safety, health impact and cessation efficacy
- Describe the unique aspects in assessing use behaviors and nicotine dependence for ENDS users
- Develop evidence-based strategies to assist with cessation of ENDS themselves for dependent users
CME/CE credit is available for the recorded version of this webinar. Scroll down and click on the "Get Credit" button to begin.
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ACCME Accreditation
The University of California, San Francisco (UCSF) School of Medicine is accredited by the Accreditation Council for Continuing Medical Education to provide continuing medical education for physicians.
UCSF designates this live activity for a maximum of 1.0 AMA PRA Category 1 CreditTM. Physicians should claim only the credit commensurate with the extent of their participation in the webinar activity.
Advance Practice Registered Nurses and Registered Nurses: For the purpose of recertification, the American Nurses Credentialing Center accepts AMA PRA Category 1 CreditTM issued by organizations accredited by the ACCME.
Physician Assistants: The National Commission on Certification of Physician Assistants (NCCPA) states that the AMA PRA Category 1 CreditTM are acceptable for continuing medical education requirements for recertification.
California Pharmacists: The California Board of Pharmacy accepts as continuing professional education those courses that meet the standard of relevance to pharmacy practice and have been approved for AMA PRA category 1 CreditTM. If you are a pharmacist in another state, you should check with your state board for approval of this credit.
California Psychologists: The California Board of Psychology recognizes and accepts for continuing education credit courses that are provided by entities approved by the Accreditation Council for Continuing Medical Education (ACCME). AMA PRA Category 1 CreditTM is acceptable to meeting the CE requirements for the California Board of Psychology. Providers in other states should check with their state boards for acceptance of CME credit.
California Behavioral Science Professionals: University of California, San Francisco School of Medicine (UCSF) is approved by the California Association of Marriage and Family Therapists to sponsor continuing education for behavioral health providers. UCSF maintains responsibility for this program/course and its content.
Course meets the qualifications for 1.0 hour of continuing education credit for LMFTs, LCSWs, LPCCs, and/or LEPs as required by the California Board of Behavioral Sciences. Provider # 64239.
ACCREDITATION FOR CALIFORNIA ADDICTION COUNSELORS
The UCSF office of continuing medical education is accredited by the California Consortium of Addiction Programs and Professionals (CCAPP), to provide continuing education credit for California addiction counselors. UCSF designates this live, virtual activity, for a maximum of 1.0 CCAPP credit. Addiction counselors should claim only the credit commensurate with the extent of their participation in the activity. Provider number: 7-20-322-0722.
Disclosures
This UCSF CME activity was planned and developed to uphold academic standards to ensure balance, independence, objectivity, and scientific rigor; adhere to requirements to protect health information under the Health Insurance Portability and Accountability Act of 1996 (HIPAA); and include a mechanism to inform learners when unapproved or unlabeled uses of therapeutic products or agents are discussed or referenced.
All speakers, planning committee members and reviewers have disclosed they have no relevant financial relationships to disclose with ineligible companies whose primary business is producing, marketing, selling, re-selling, or distributing healthcare products used by or on patients.
Anita Browning, Christine Cheng, Brian Clark, Pamela Ling, MD, MPH, Jennifer Matekuare, Ma Krisanta Pamatmat, MPH, Catherine Bonniot Saucedo, Michael Steinberg, MD, MPH, FACP, and Aria Yow, MA.
- Webinar questions answered by Speakers post-webinar
- Article referenced during the webinar, "Electronic cigarettes and health outcomes: systematic review of global evidence"